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Brenau University    
 
    
 
  Sep 24, 2017
 
2017-2018 Brenau University Catalog

Fashion Merchandising (B.A.)


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Program Objectives  The fashion merchandising program at Brenau is designed to prepare graduates for positions in fashion and related industries. Fashion merchandising requires a unique blend of fashion industry knowledge, business knowledge and computer skills. To become tomorrow’s leaders requires an understanding of the allied industry segments from raw materials to finished product and how to target chosen market segments. Graduates will acquire the knowledge to be successful merchandisers, planners, managers, marketers and promoters of fashion goods and services.

Career Opportunities  Students graduating with a degree in fashion merchandising are prepared to enter product development, management as well as sales and marketing positions. Career opportunities include buyer, merchandising representative, special event coordinator, sales representative, showroom manager, retail manager or entrepreneur.

Course of Study  In addition to the liberal education requirements, a degree in fashion merchandising requires 65 hours specified in fashion merchandising including one semester-long internship.

Also, students are reminded that it is a requirement that all majors will demonstrate oral and written communication competency within the context of writing and/or speech intensive courses in the major.

Liberal Education Requirements


Brenau University and its faculty are dedicated to the goal of providing students with a thorough background in the liberal arts, as well as academic and professional skills which will help them become enlightened and productive members of society. To that end, the faculty developed a liberal education curriculum based on expectations and learning outcomes.

This liberal education curriculum is divided into four learning portals: World Understanding, Scientific and Analytic Curiosity, Artistic and Creative Imagination and Communication and Language Fluency.

  • World Understanding Learning
  • Scientific and Analytic Curiosity
  • Artistic and Creative Imagination
  • Communication and Language Fluency

Courses applied in one portal may not be applied in another portal. However, courses applied in the Liberal Education may be applied toward a student’s major or minor.

Students with an A.A., A.S. or a bachelor’s degree from a regionally accredited institution are exempt from Liberal Education requirements for Brenau’s bachelor degree programsThis exemption does not extend to any other associate’s degree (ex. A.A.S., A.A.T.). This exemption does not affect transfer credit. All college-level credit that conforms to Brenau’s transfer credit policy will be recorded on the student’s Brenau transcript. This exemption does not affect any major courses required or any major foundation courses required.

World Understanding Learning Portal


Historical Perspective - 3 hours


Demonstrate knowledge of major events and movements in history and use this knowledge to generate a more sophisticated understanding of current events.

Scientific & Analytic Curiosity Portal


Mathematics - 3 hours


Demonstrate quantitative reasoning through numeric, symbolic or geometric means.

Course taken will depend upon math placement of the student.

Artistic & Creative Imagination Portal


Lifetime Fitness - 3 hours


Appreciate ones health status and implement a plan for health and fitness.

  • Women’s College students must have one hour of Lifetime Fitness (LF) or Leisure Sports (LS) or Dance (DA); one hour of Women’s Health (WH); and one hour of any P.E. (LS/LF/DA/or WH).
  • Non-Women’s College students may transfer in the above or take HS 105 (3 hours) while at Brenau.
  • Nursing and Dance majors have specific Lifetime Fitness requirements. Please see those major sections for information.

Communication & Language Fluency Portal


Writing - 6 hours


Compose effective and logical written communication.

Modern Language - 0-3 hours


Communicate in a modern language other than English.

  • Students must have modern language competency through the high beginner (102 or 115) level. It is possible for a student to place out of part or all of modern language via placement or CLEP. Please see the placement information section for specific guidelines. If the student takes 101, that course may be applied as the communication requirement, if needed, or as a general elective.
  • International Students will exempt the Modern Language requirement with a minimum TOEFL score of 527 (paper based) or its equivalent.

Communication - 3 hours


Apply communication skills in a given context.

Choose from any course in the Communication and Language Fluency portal not already applied in the Liberal Education, or choose from the courses below. If a student takes 101 and 102 of the same language to satisfy the modern language requirement, the 101 course may satisfy the communication elective.

Total Required Hours


A minimum of 120 hours is required to graduate with this major. It is possible that the student may graduate with more than 120 hours based on placement and transfer credit.

Note: Courses marked with an * are Liberal Education courses.

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