2012-2013 Brenau University Catalog 
    
    Jan 15, 2025  
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2012-2013 Brenau University Catalog [ARCHIVED CATALOG]

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MM 326 - Advertising Copywriting

(3)
A basic course in creative, persuasive writing for various media in advertising. Includes a survey of the process for preparing copy and the production techniques used in advertising media. Prerequisite(s): EH 101, EH 102


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