2010-2011 Brenau University Catalog 
    
    Apr 19, 2024  
2010-2011 Brenau University Catalog [ARCHIVED CATALOG]

Fashion Merchandising (B.A.)


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Program Objectives The fashion merchandising program at Brenau is designed to prepare graduates for positions in fashion and related industries. Fashion merchandising requires a unique blend of fashion industry knowledge, business knowledge, and computer skills. To become tomorrow’s leaders requires an understanding of the allied industry segments from raw materials to finished product and how to target chosen market segments. Graduates will acquire the knowledge to be successful merchandisers, planners, managers, marketers and promoters of fashion goods and services.

Career Opportunities Students graduating with a degree in fashion merchandising are prepared to enter executive training programs and entry level management and marketing positions. Career opportunities include buyer, merchandising representative, special event coordinator, sales representative, showroom manager, retail manager or entrepreneur.

Course of Study In addition to the liberal education requirements, a degree in fashion merchandising requires 65 hours specified in fashion merchandising including one semester long internship.

Also, students are reminded that it is a requirement that all majors will demonstrate oral and written communication competency within the context of writing and/or speech intensive courses in the major.

Liberal Education Requirements


Brenau University and its faculty are dedicated to the goal of providing students with a thorough background in the liberal arts, as well as academic and professional skills which will help them become enlightened and productive members of society. To that end, the faculty have developed a liberal education curriculum based on expectations and learning outcomes.

This liberal education curriculum is divided into four learning portals: World Understanding, Scientific and Analytic Curiosity, Artistic and Creative Imagination, and Communication and Language Fluency.

  • World Understanding Learning
  • Scientific and Analytic Curiosity
  • Artistic and Creative Imagination
  • Communication and Language Fluency

Courses applied in one portal may not be applied in another portal. However, courses applied in the Liberal Education may be applied toward a students major or minor.

World Understanding Learning Portal


Historical Perspective

  • Demonstrate knowledge of major events and movements in history and use this knowledge to generate a more sophisticated understanding of current events.

Global and Civic Perspective

  • Demonstrate a global and civic perspective by applying ethical and social justice principles in decision making.

World Understanding Learning Portal Electives - 6 hours


Scientific & Analytic Curiosity Portal


Mathematics

  • Demonstrate quantitative reasoning through numeric, symbolic, or geometric means.

Science

  • Demonstrate competency in a specific science curriculum and appraise the impact of that science in one’s life

Reasoning

  • Be able to think critically and solve problems effectively
     

Mathematics - 3 hours


Course taken will depend upon math placement of the student.

Artistic & Creative Imagination Portal


Fine Arts

  • Understand artistic concepts and traditions through the experience of artistic endeavors

Literature

  • Read and understand literature in its historical context.

Spirituality or Self-Awaremenss

  • Recognize spiritual traditions around the world or improve personal and social awareness.

Lifetime Fitness
 

  • Appraise one’s health status and implement a plan for health and fitness.

Communication & Language Fluency Portal


Writing

  • Compose effective and logical written communication.

Speaking

  • Demonstrate effective oral communi-cation.

Modern Language

  • Communicate in a non-native language.

Interpersonal Dynamics

  • Engage in the transfer of under-standing between people.

Information and Technology

  • Literacy
  • Demonstrate knowledge of information technology.

Modern Language - 3-6 hours


  • Women’s College Students must have six hours of a new modern language (not studied in high school) -or- three hours of a continued modern language through the 201 level -or- three hours of an applied modern language. Please see the placement information section for specific guidelines.
  • Evening and Weekend Studies and Online Studies students must have three hours of modern language at any level.
  • International Students will exempt the Moder Language requirement with a TOEFL score of 500 or above.

Total Required Hours


A minimum of 120 hours is required to graduate with this major. It is possible that the student may graduate with more than 120 hours based on placement and transfer credit.

Note: Courses marked with an * are Liberal Education courses.

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