2021-2022 Brenau University Catalog 
    
    Mar 28, 2024  
2021-2022 Brenau University Catalog [ARCHIVED CATALOG]

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ED 844 - Enrollment Management in Higher Education

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This course examines and reviews the history, purposes, functions, organization and administration of Admissions, Financial Aid, Records and Registration, Advising and Orientation. This course will take a strategic and tactical approach to enrollment management, and uses as its theoretical foundation the emerging concept of strategic enrollment management (SEM). We will explore SEM from a variety of perspectives and themes that will provide you with knowledge and understanding of enrollment models and current trends (the what, how, and why of SEM), how SEM fits into larger institutional mission and strategy, contemporary issues that inform enrollment management practice (including higher education policy), and the future of enrollment management, including emerging models.



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